Sureel is
Protection, Control & Monetization

Solutions for Creators, Media Rights Owners & AI Companies

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Future proof your media

Our solutions are designed to help you protect, control, and monetize your media in the AI revolution. We provide tools for creators, media owners, and AI companies to work together.

Protect: Show AI companies what they can and cannot train on, in a language they understand.
Control: Set granular rules for how much or how little your media may be used or altered, and what it may be combined with.
Monetize: Dynamically license your media based on how much it affects the output of AI platforms.

They did not ask for your permission.

Your media is what an AI company calls its training data.

Attribution is how Sureel allows media owners to powerfully control their rights.

Opt-In: License only the media you approve, into AI training that tracks your attribution from the first use. Your rules travel with every work: set thresholds, limits, and conditions, and they're enforced as your media is used, combined, and recombined. Because attribution is measured per work, you don't just grant access. You keep granular control and get paid for the influence your media actually has. Protection, control, and monetization, without giving up ownership.
Opt-Out: Safely show AI companies what not to use as training data, backed by a technical opt-out that's actually enforced. Sureel's IP infringement layer screens during generation to enforce your opt-outs in real time. They cannot exclude what they cannot see, and now they cannot generate what you've protected.
Catalog Value Analysis: Sureel analyzes your catalog's value to the AI training process, both before and during training, so you know what your media is worth as it shapes a model, not just after the fact.
Realtime Attribution Insights: Get real-time insight into the attribution value of your media across live AI platforms: not just whether it's used, but how much it's driving AI output, as it happens.
Multi-Layer Attribution: Attribution that adjusts to real usage and influence, not a surface-level similarity check. Sureel measures how your media actually contributed to an AI output, layer by layer, then lets you set the rules (thresholds, limits, and conditions) that govern how it can be used.
Attribution Share: Go beyond market share and claim your stake in the new attribution economy. Track how much your media shapes what AI companies produce, and the value that flows back to you.